As you can see this letter is hosted on a domain with your name in it. Why?
There are two reasons:
- 1I wanted to make sure my message would catch your attention and...
It's a little "thank you gift" for a couple of minutes of your time.
If you’re interested, hit me up and we can arrange for a quick and easy transfer of the domain to its rightful owner :)
Here's What This Is All About:
As I said in my email, based on my brief research of your marketing messages and product catalog I have a sneakin’ suspicion you’ve got assets in your business that should be bringing you revenue— a whole lot of revenue — but you’re not seeing a penny of that.
I’d like to show you what those assets are, and get them making money for you — hands off. That is, I’ll take care of the whole thing for you. What I'm talking about is re-launching one of your old products.
You see, if done a certain way — relaunching an existing product, "Book Yourself Solid Course" can easily bring you $20,000… $30,000… $50,000… even $155,000.
I’ll show you exactly what that “certain way” is in just a second.
But first, let me tell you...
Why I Am So Sure That "Book Yourself Solid Course" Has The Potential To Make You Tens Of Thousands Of Dollars In A Span Of Just A Few Days This Month:
You see, Michael, I’m a direct response copywriter and a product launch strategist.
My clients include Bond Halbert, Designrr, Vumu, Brad Callen, TruConversion (by DigtialMarketer), and other seven and eight-figure brands in the marketing and sales coaching space.
And over the past year, I’ve done 22 product launches (and re-launches) which have collectively brought my clients over $3M in NET profit.
In fact, the other day, my mentor David Garfinkel even called me “The One-Stop Product Launch Guy.” 🙂
David Garfinkel is the author of the copywriting classic, “Breakthrough Copywriting” He is also widely considered the best copywriting coach on the planet. I’ve been fortunate to have had the opportunity to personally work with - and learn from - him over the past year.
Moreover, you may already be familiar with some of my work.
If you’ve been subscribed to The Gary Halbert Newsletter over the past few years, you’re almost certainly seen at least a few promos I’ve written for Bond and Kevin (Gary’s Sons.)
Bond is the son of the legendary copywriter - Gary Halbert. Today he’s become a marketing juggernaut in his own right.
Most notably, The Las Vegas Seminar promotion. It was dedicated to Gary’s 80th birthday, and the launch campaign filled the seminar seats going for $2499 within a week.
Or you may know Designrr - the largest platform for creating eBooks, training materials and other digital assets for coaches and consultants. If so, then you have certainly seen some of my work too.
In fact, Over the past 12 months the launches and re-launches I’ve done for Designrr have netted them...
$1.2M In Net Profit With ZERO Ad Expenses!
A week ago we launched Designrr founder's new program - Funnel Mastery. I’ve orchestrated, executed and written every piece of copy for it.
That one promo ended up netting them $90k with ZERO expenses.
The one before that was the “Agency Plan” re-launch that made them $122k in a very similar fashion.
I could give more examples of other popular marketing and sales courses, coaching programs and apps I’ve helped launch and re-launch. But I think you get the idea.
(By the way, if you’re interested, I can share all those promotions, case studies, testimonials, etc.)
In reality, the only reason I’m telling you all this is to convey - I really got this launch business down cold.
And I really believe that...
If You Have a List Of At Least 5k Subscribers I Can Make You $20,000… $30,000… $50,000… Even $155,000 By Re-Launching An Existing Product!
The way this works is simple:
- 1I help you pick a product from your catalog that you haven't actively promoted to your list in at least two months. ("Book Yourself Solid Course", seems to fit the bill perfectly)
- 2We tweak the messaging and freshen up its positioning. (If need be, I also create 1-2 new bonuses that give the offer a new, re-charged appeal.)
- 3And we fire off a new set of product launch emails reflecting that change to your list. That's it!
What my clients and I like about these campaigns is they don’t cost anything except for my very reasonable fee.
You have no other expenses.
You already have the product and the list. You don’t need to do any advertising. All you have to do is let me write the launch emails and refresh your sales page to give it an exciting new angle.
Very hands-off on your part. But of course, you’ve got the final say in everything.
So Here’s The Deal:
Michael, I recently had a limited opening in my calendar. And I have room for one more quick launch this month. Hopefully, that client is going to be you.
But I’m making this "quick launch" offer to a few people so if you’re interested please get back to me as soon as possible.
Just click on the link below to schedule a call at the time that's most convenient for you:
Or reply to the email I sent you and let me know the best time & day when we can chat.
Thank you, once again, for reading this letter. And I’m looking forward to speaking to you soon.
The One-Stop Product Launch Guy.”
P.S. By the way, I think you’ll find my fees refreshingly affordable for the quality of work and the kinds of results I deliver. :)
P.P.S. Also, please let me know if you want any more information before you want to talk. Thank you.